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Les McKeown's Predictable Success Blog

First published April 22, 2010

What Instant Success did for Shama and her business 

What would you do if your business literally experienced ‘overnight success’? Well, it happened to my good friend and social marketing guru Shama Hyder when she was named as one of Businessweek’s 2009 ‘Top 25 entrepreneurs under 25’ – and in today’s podcast she shares what a frightening, exciting roller coaster ride it was, what it taught her about business, and how it changed her as a leader.Shama runs a cutting edge social marketing consulting firm, “Marketing Zen’, and has just released her new book “The Zen of Social Marketing”. Whether or not you’re involved in social media marketing, you’ll thoroughly enjoy Shama’s grippingly honest account of how her business world was turned upside down one morning when her ‘phone started running off the hook at 6am. Click here to listen to my interview with Shama. Here’s just some of what you’ll learn from Shama:
  • » The strange ‘left turn’ that got her into business in the first place;
  • » How a 6am phone call changed her life;
  • » How she grew her business from 3 people to 25 practically overnight;
  • » How she manages a virtual business;
  • » Why Monday is the least productive day for her business and the surprising cause of it;
  • » How she deals with the detailed issues of managing her business while retaining her status as a thought leader;
  • » How she transitioned from being the owner of a 2-person firm to being the CEO of a 25-person firm;
  • » What she looks for in hiring people to ensure the right ‘fit’ in her organization;
  • » What she looks for in hiring people to ensure the right ‘fit’ in her organization;
Click here to listen to my interview with Shama Get a free copy of The Zen of Social Media Marketing

Get a free copy of “The Zen Of Social Media Marketing”

Ready to get started using social media in marketing your business and your brand? Already using SM but want to go deeper? If so, I highly recommend Shama’s excellent book “The Zen of Social Media Marketing” – and you can get your own free copy! In order to win, simply take a moment to submit a comment, question or observation (below) about my interview with Shama and you’ll be entered in a drawing for a free copy of “The Zen of Social Media Marketing”. You can submit your comment, observation or questions here: http://predictablesuccess.com/interviews/shama-hyder#comment

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