Les McKeown's Predictable Success Blog
Twitter’s continued growth and success now depends entirely on what happens next to their internal culture. They’ve established the market, but further growth means finally generating substantial income. Generating income means enforcing discipline and adherence to process. Twitter’s founders, Evan Williams and Biz Stone will find this a great challenge, as they are deeply associated with the current (and past) ‘Fun’ culture.
If they have any sense, ‘Ev and Biz’ will go further than today’s appointment of Dick Costolo as chief operating officer, and will emulate Larry Page and Sergey Brin (founders of Google) who presciently hired Eric Schmidt as CEO and to bring ‘adult supervsion’ to the deeply Fun-oriented Google.
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