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Recurrence in nature is a wonderful thing – seasons, sunsets, sunrise, tides: all good, all natural.
Recurrence in business is by its definition un-natural.
Monthly management meetings, quarterly earnings announcements, annual budgets, periodic performance reviews – even the daily ops wrap or weekly beer bust – they’re all un-natural, artificial activities that we thunked up.
There’s not a darn thing we need to do to ensure tomorrow’s sunrise will happen – and tomorrow morning it’ll be as effective as it’s always been, no input required from us.
Same with the tides and the seasons.
Next month’s round of performance reviews? That’s a different matter.
Recurrence in business is a haven for turgidity, a petri dish for bureaucracy; the wellspring of Treadmill.